Looking for an answer to your question?
Our FAQs have the answer to the most frequently asked questions we get from our customers regarding our marketing services. If your question is not listed below, please do not hesitate to contact us.
- Why is marketing important to my company?
Marketing is one of the most important aspects of growing your organization and is an investment that will pay for itself over and over again.
For many start ups, these services are usually done by the owner/founder but while playing so many roles, when do they have time to manage marketing? Creating awareness is tough with so many organizations in the market similar to yours; having a good marketing strategy is important to help you stand out.
- What type of marketing would be best for my company?
There are over a hundred types of marketing and each organization has a different strategy based on target market and budget. We can help you tailor a marketing strategy that best fits these two criteria. We will start with a free marketing review, identify the key marketing elements and provide you with a list of ideas we believe will work.
- What does the free marketing review entail?
Our FREE review of your internet marketing strategy includes an assessment of your website, inbound links, social media integration, content depth, analytics, mobile-readiness, and much, much more. From there, we can assess marketing weaknesses and how to implement it on your marketing plan.
- Why should my company have a marketing plan?
Just as a business plan maps out your company’s business goals and plans to achieve them, a marketing plan maps out your company’s marketing goals and how you plan to achieve them. Marketing is more than just activities that drives sales; it is a roadmap that explains your marketing mix. Having a written marketing plan will not only help you analyze your business, but also outline how you will utilize the 4 P’s into your business model (product, price, place and promotion). No marketing means no sales, no sales means no revenue, no revenue means no business!
Marketing plans can be time-consuming, and as a business owner you may not have time to go into depth. We can help by starting you out with a free marketing review.
- What can BizCentral USA do for our marketing?
We offer marketing packages to help get your organization off to the right start within your budget. We also offer a la carte options for any specific area your organization may need help with.
- What type of marketing are there?
There are over hundreds of different types of marketing. Read our marketing article here for more information.
- What is content marketing and why should I have a blog?
Content Marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers. Maintenance of your accounts is very important because your content is the voice of your brand to appeal to customers. They are helpful and drive traffic to your website. It is important to make your content shareable; the more people that share your content, the more your website’s SEO can improve, which can land your site on that very first page of Google.
This is also one of the many reasons your company should have a blog. Blogs will increase your inbound marketing, driving traffic to your website and raising awareness organically to reach potential leads.
- What is Search Engine Optimization (SEO)?
SEO means that a website has been programmed in such a way that the search engines can easily catalog the information in their website. Search engines send out “bots” that will scan all the information on a website and catalog it on regular basis. When someone uses a search engine to search on a specific product or service, a well optimized website will show up on the first few pages of the search. A great SEO means more people will find your website which will turn into more leads and eventually more sales.
- How many social networking sites should my company use to start with?
While there’s an ample amount of social media sites out there, it’s best to use as many as you possibly can. Social media is one of the best marketing tools nowadays in our digitally-oriented economy; therefore, it is even more effective than traditional word of mouth. Our packages of one, three or five social networking sites include set up and training.
- What are the best ways to market/promote my special event?
There are a variety of ways you can market your special event. Some of these include: a press release, an email newsletter for your subscribers, social networking event announcements, postcards, flyers and more.
- How long does it take to see results for the internet marketing and SEO campaigns I will purchase?
Measuring the success of any internet marketing campaign can take time and patience. As with most marketing campaigns, you should engage in activity at all times and monitor that activity.
- Do you sell opt-in email lists with the email campaign that you create?
No, we do not sell “opt-in” email lists. Sending any bulk email to a purchased “opt-in” list is guaranteed to get you in trouble for spamming. Since none of the addresses on the purchased list consented to receive bulk emails from you, it is technically never an “opt-in” list that you are purchasing.